Advocacy Social Media Toolkit

SCS Social Media Toolkit Instructions – #adoptscs

Social media can be a powerful channel for advancing legislation, helping advocates to reach target audiences with strategic messaging and visuals. The Socially Conscious Sheltering (SCS) Social Media Toolkit is intended to do just that – help disseminate and highlight information about the SCS bill, including what the bill does, who supports it and how it will make a difference for Colorado shelters and rescue pets!

The SCS Social Media Toolkit includes shareable resources tailored for Twitter, Facebook and Instagram. All of these channels will be connected through a common hashtag (#adoptscs).

SCS (Senate Bill 20-164) One-Pager

Hashtags

Primary Hashtags

  • #adoptgoodpolicy
  • #adoptscs

Additional Hashtags

  • #sb164
  • #legislature
  • #activist
  • #political
  • #government
  • #animalwelfare
  • #COpolitics
  • #COleg

Sample Posts

Social Media Advocacy Graphics

On desktop, right click “save image as” or on mobile, press & hold until a prompt pops up and save image on your camera roll.

Facebook, Instagram and Twitter Posts








Facebook and Instagram Stories








Sponsor and Twitter Handles

Bill Sponsor(s) Handle
SCS Senator, Joann Ginal
Representative, Monica Duran
Representative, Donald Valdez
@joannginal
@monicaduran24
@valdezforCO

Key reminders:

  • Don’t forget to use the hashtag #adoptscs in all of your posts, regardless of the platform! The hashtag connects these posts together across networks and allows us to easily search for what’s being posted.
  • With social media, the more the merrier. If you post something on Facebook, don’t be afraid to also post on Instagram and Twitter – different platforms may reach different audiences.
  • When tweeting “at” the Legislature, please include the hashtag #coleg.
  • You may also direct tweets and Facebook and Instagram messages at specific legislators – almost all of them engage on social media.